GWS
Available for Projects · Karachi, Pakistan

Data. Hustle. Real Life.

Senior BI Consultant with 9+ years of experience turning raw data into decisions. I build enterprise-grade dashboards, design data warehouses, and advise leadership teams across Pakistan, Saudi Arabia, and the UAE — all while creating content for the next generation of data professionals.

9+
Years Experience
50+
Projects Delivered
1K+
YouTube Subscribers
15+
Global Clients
Your Photo Here
9+
Years
in BI
About Me

From Karachi
to the Global Stage

My journey began in 2016 with basic SQL queries, online communities, and long nights of self-study. What started as curiosity has grown into 9+ years of professional experience designing data solutions that drive real business outcomes.

My first international engagement came from a Saudi Arabian enterprise — a data warehouse project that opened the door to a global client base. Today I work as a Senior BI Consultant and am the founder of Insightera Solutions, where we design and deliver Power BI, SQL Server, and Data Warehousing solutions for enterprises worldwide.

My philosophy is straightforward: Data. Hustle. Real Life. — progress belongs to those who combine technical excellence with relentless execution.

Power BI
SQL Server
SSIS / SSAS / SSRS
Data Warehousing
MDX
Data Modeling
DAX
BI Consulting
What I Do

Services

End-to-end business intelligence — from raw data to executive decisions. Enterprise-grade solutions delivered to clients across Pakistan, Saudi Arabia, the UAE, and beyond.

Get a Quote ↗

Power BI Development

Interactive dashboards that turn boardroom questions into one-click answers.

  • Custom dashboards & KPI reports
  • Advanced DAX measures
  • Power Query data shaping
  • Row-level security & governance

Data Warehousing

Scalable DW architectures built for speed, trust, and long-term growth.

  • Star & snowflake schema design
  • SSIS ETL pipelines
  • Incremental loading strategies
  • Data quality frameworks

BI Consulting

Strategic roadmaps to make your data team a competitive advantage.

  • BI strategy & roadmap
  • Tool selection & architecture
  • Team training & enablement
  • KPI & metric framework design

SQL Server Solutions

From database design to query tuning — SQL that scales under pressure.

  • Database architecture & design
  • Query & index optimization
  • Stored procedures & T-SQL
  • Performance troubleshooting

SSRS Reporting

Pixel-perfect paginated reports for finance, ops, and compliance teams.

  • Paginated report design
  • MDX & DAX queries
  • Subscription & automation
  • Report server administration

Data Modeling

Models that make dashboards fast and business users confident.

  • Dimensional modeling (Kimball)
  • Tabular models & hierarchies
  • DAX performance optimization
  • Model documentation & governance
BI Dashboard Portfolio

Built to Perform.

Demo dashboards built on real-world datasets — showcasing Power BI design, DAX depth, and data storytelling across multiple industries.

Hire Me For Your Project ↗
SALES PERFORMANCE DASHBOARD REVENUE $2.4M ORDERS 14,820 MARGIN 34.2% YOY GROWTH ↑ 18.7% MONTHLY REVENUE (PKR) JAN FEB MAR APR MAY JUN JUL SALES BY REGION 63%
View Demo
Power BI

Retail Sales Performance Dashboard

Multi-region sales analysis with YoY comparisons, margin tracking, and dynamic KPI cards. Built on a star-schema data model with advanced DAX.

47DAX Measures
5Report Pages
RLSRow Level Security
HR ANALYTICS DASHBOARD HEADCOUNT 1,248 ATTRITION 8.3% AVG TENURE 4.2 YRS OPEN ROLES 34 HEADCOUNT BY DEPT Engineering 342 Sales 256 Operations 210 Finance 152 HR 96 ATTRITION TREND (12M)
View Demo
Power BI

HR Analytics & Workforce Dashboard

Headcount, attrition, tenure, and department breakdowns for HR leadership. Dynamic slicers with 12-month trend analysis and workforce planning views.

32DAX Measures
4Report Pages
DrillDrill-Through
FINANCE P&L DASHBOARD REVENUE vs EXPENSES (QUARTERLY) — Revenue — Expenses NET PROFIT $1.1M OPERATING COST $890K EBITDA 22.4% Q1 $480K Q2 $512K Q3 $558K Q4 $612K
View Demo
Power BI

Finance P&L Dashboard

Quarterly P&L with Revenue vs Expenses trend, EBITDA tracking, and drill-down by cost center. Time-intelligence DAX for YTD, QTD, and budget variance.

56DAX Measures
6Report Pages
TITime Intelligence
STAR SCHEMA — DATA WAREHOUSE FACT_SALES PK · FK_Date · FK_Prod FK_Cust · Amount · Qty DIM_DATE DateKey · Year · Qtr Month · Week · Day DIM_PRODUCT ProdKey · Name Category · Brand DIM_CUSTOMER CustKey · Name Region · Segment DIM_STORE StoreKey · Name City · Region KIMBALL DIMENSIONAL MODEL
View Demo
Data Warehouse

Retail Data Warehouse — Star Schema

Full Kimball-methodology DW design with Fact and Dimension tables, SSIS ETL pipeline, incremental loading, and SSAS tabular model on top.

12Dim Tables
SSISETL Pipeline
SSASTabular Model
SSRS PAGINATED REPORT — FINANCE Monthly Financial Summary Report — June 2025 Page 1 of 4 COST CENTER BUDGET ACTUAL VARIANCE STATUS Operations $240,000 $228,400 +$11,600 ✓ Under Marketing $180,000 $192,300 -$12,300 ⚠ Over Engineering $520,000 $514,200 +$5,800 ✓ Under HR & Admin $95,000 $97,100 -$2,100 ~ Slight TOTAL $1,035,000 $1,032,000 +$3,000 ✓ On Track Auto-generated via SSRS · Report Server v15.0 · Scheduled: 1st of each month
View Demo
SSRS

Finance Budget vs Actual — SSRS Report

Paginated monthly finance report with cost center breakdown, budget vs actual variance, and automated email subscription. MDX-powered from SSAS cube.

MDXQuery Engine
AutoSubscriptions
PDFExport Ready
SUPPLY CHAIN OPERATIONS DASHBOARD ON-TIME DEL. 94.2% AVG LEAD T. 6.4 days STOCK-OUTS 23 FILL RATE 97.1% SHIPMENTS BY REGION Pakistan · Saudi · UAE · US DELIVERY TREND (WEEKLY) — On-Time — Late
View Demo
Power BI

Supply Chain Operations Dashboard

End-to-end supply chain visibility — delivery performance, lead times, stock-out alerts, and regional shipment mapping. Connected to live SQL Server source.

38DAX Measures
LiveSQL Connect
AlertConditional KPIs
💡
All dashboards above are built on publicly available demo datasets — full creative control, no client data. Client work is kept strictly confidential. References and case study walkthroughs available on request. Ready to build something like this for your business? Let's talk.
YouTube Channel

Real Life. On Camera.

Entertainment, education, and lifestyle — the real journey of a BI professional, honestly documented.

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A Day in My Life — Senior BI Consultant in Karachi

● 12:40● New

How I Started Freelancing — From Zero to Global Clients

● 18:22● New

My Work Table Setup — A Productivity Walkthrough

● 09:15● New
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GrowthWithShehroz

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Selected Work

Projects That Shipped

Real dashboards, real pipelines, real impact — delivered across Pakistan, Saudi Arabia, and the UAE.

Enterprise Dashboard

Enterprise Sales Dashboard

End-to-end sales analytics for a retail chain — real-time KPIs, regional breakdowns, and forecasting surfaced in a single Power BI workspace.

Power BISQL ServerDAXSSIS
Data Warehouse

DW Architecture — Saudi Client

Designed and deployed a dimensional data warehouse for a Saudi enterprise, enabling multi-year trend analysis across finance and operations.

SSASMDXSQL ServerSSRS
Automation

Automated ETL System

Replaced manual Excel workflows with an automated ETL pipeline — reduced daily reporting prep from hours to minutes with full audit logs.

SSISSQL ServerT-SQL
Consulting

BI Strategy & Roadmap

12-week engagement to define the BI roadmap for a growth-stage client — tool selection, data model blueprints, and team enablement delivered.

Power BIData ModelingTraining
Client Engagements

Proven Results. Global Clients.

A snapshot of recent engagements. Written testimonials and direct references are available on request for qualified prospects.

"
Data Warehouse

Enterprise DW Rebuild

Ground-up data warehouse architecture delivered on schedule, with an SSIS/SSAS stack that consolidated reporting across finance and operations.

SA
Enterprise Client
Operations · Saudi Arabia
"
Power BI

Retail Sales Dashboard

Replaced manual Excel reporting with a real-time Power BI workspace — daily decisions are now fully data-driven across the leadership team.

PK
Retail Client
Leadership · Karachi, Pakistan
"
BI Strategy

Analytics Enablement

Delivered a BI roadmap and trained an internal team of analysts to own the platform long-term — positioning the client for self-sufficient growth.

AE
Enterprise Client
Analytics · United Arab Emirates

Direct client references and written case studies available on request — contact me.

Get In Touch

Let's Build Something Great Together

Whether you need a BI roadmap, a full DW rebuild, or just a sharper dashboard — start the conversation here. I respond within 24 hours.

Location
Karachi, Pakistan
Email
Shehroz@GrowthWithShehroz.com
YouTube
@GrowthWithShehroz
Agency
Insightera Solutions

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